A decision that was already taken over 2 years ago
Although Rebecca is only now taking on the role of CEO, it is a decision that was actually made more than two years ago. In connection with that year’s staff appraisal. At that time, planning also began to release Rebecca more and more in the business and at the employee meeting in 2021, the route was determined more precisely. And one of the goals in the performance review was to take up the position on 1 January 2023, which will now also be the case.
“…that’s when we started planning to bring Rebecca more and more into the organisation…”
So who is Rebecca Strand who is now taking over as CEO? We have done a short interview with her so that even those who have not yet met Rebecca can get a picture of her.
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Congratulations on your appointment as CEO of Nya Ekonomikopetens! What made you decide to take on this challenge?
– Thank you very much! Anyone who knows me will probably agree that I am a competitive person and I am driven by new challenges. To be asked to take over is flattering, while it felt like a natural next step for me in the company, says Rebecca.
“…if the truth be told, I actually set the goal already at the age of 25…”
When did you realise you were the kind of person who wanted to be a leader and CEO?
– I have always enjoyed helping people around me to improve. I discovered this at an early age as a youth leader in athletics. Then, over the years, I’ve worked in various leadership roles and in business development. So somewhere along the way, the idea of a CEO role emerged. And if the truth be told, I actually set the goal already at the age of 25: that I would be a CEO before I turned 35. Now I’m reaching that goal – by two years,” says Rebecca with a smile.
What can the employees at Nya Ekonomikompetens look forward to with you as CEO and leader?
– I have been a Consultant Manager with us since the beginning of 2022, so the employees are already used to having me as a leader. I attach great importance to communication and I work hard to make my employees feel involved and have the best possible time with us at Nya Ekonomikompetens, says Rebecca.
“…I place great emphasis on communication and I work hard to ensure that my employees feel involved and have the best possible time…”
– In the short term, I therefore do not see that we will have any major changes, but I lead the team with a lot of freedom under responsibility both in Karlstad as well as in Örebro. In a longer perspective, but starting already in 2023, we will broaden the offer to our employees. I want to work for long-term relationships and make this journey together with the colleagues in Nya Ekonomikompetens. It is important,” says Rebecca.
“…that we both sharpen and continue to deliver quality and results-focused in close co-operation with our customers…”
How will the company’s customers recognise your leadership?
– Since I started at Nya Ekonomikompetens at the beginning of 2019, I have worked in close co-operation with customers. This means that I have good insight into both our customers’ needs and how our service offering meets them. In a CEO role, I can see that I get direct use of this and can thereby further develop our service offering on a broader front.
– However, this does not mean that we will change our working methods in the short term, but rather the opposite. I want to work to make us even sharper in this particular area so that we both improve and continue to deliver quality- and results-focused in close collaboration with our customers,” Rebecca clarifies with a look that emphasises that she really means what she says.
“…always been the personal development…”
What is the best thing about Nya Ekonomikompetens?
– For me, the best thing about Nya Ekonomikompetens has always been the personal development opportunity! I enjoy it best when I get to meet entrepreneurs and assist with expertise in their development of businesses, which we at Nya Ekonomikompetens have the privilege of doing. The fact that I always have fun together with the team at work makes everyday life even better. I really look forward to the journey ahead!
8 quick answers from Rebecca
- The company should be focussed on: Team or Solo
- If I bet, I will bet on: Elite or Exercise
- I base decisions on: Facts or Feelings
- I recruit based on: Quota or Competence
- I lead with: Whip or Carrot
- A Kick-Off should feel: Challenging or Controlled
- Holidays are best in: Summer or Winter
- Music should be played: Strong or Weak
[Source: New Financial Literacy]
